Special Events

Austrade-supported Southeast Asia Business Matching

With the Southeast Asia market booming and a surging demand for related products, we’ve tailored business matching programs exclusively for exhibitors to seize early opportunities:

  • Over 30 buyers from Southeast Asia, supported by Austrade, will attend, with an additional 15+ buyers from China and Asia for OEM capacity matching.
  • An exclusive 1:1 business matching session on Friday, 15 March, on the main stage of Aliexpo.
  • A curated ‘buyers’ tour’ within the venue, facilitating interactive conversations with over 40 buyers.

Alibaba APAC Business Matching

  • Over 20 B2B buyers will have one-on-one connections with Aliexpo exhibitors. On the first day of the exhibition, the key matching formats include one-on-one demonstrations, guide training, and brand tours.
  • On the second day of the exhibition, more targeted business matching activities will be organized based on product categories and target markets.
  • Additionally, we will facilitate reverse selection buyer-business matching for brand owners. The event format will be customized according to the specific needs of both buyers and sellers, with a focus on maximizing mutual benefits.

Buyer's profile is divided into B2B and B2C pools

Benefits for Your Brands

  • Exclusive market briefings in February for valuable insights into individual Asian markets.
  • Participation in Austrade-supported Overseas Buyers 1:1 business matching programme, connecting with 30+ overseas buyers with extensive offline and online retail affiliations.
  • Customised distribution prospects for exclusive market reach.
  • Introduction of a comprehensive export package plan tailored for Australian brands expanding into Southeast Asia

Alibaba Australia Local Seller Forum

• AliExpress has a new B2B revenue generation model, providing opportunities for all local merchant resellers, exclusive to Australia and South Pacific.
• This new business model provides Australia local offline resellers, online resellers (like amazon, Ebay, shopify) retailers, distributors, drop shippers and other businesses that target end consumers, for a new revenue
• An AliExpress Reselling Business Forum will be organised at AliExpo to introduce these new revenue streams to all Australian merchants. You can also have 1:1 consultancy with our team from Headquarter. Limited seats available.

AliExpo Conference

The conference Theatre at AliExpo is a hub of thought leadership and innovation where industry experts share cutting-edge insights, latest trends, and future forecasts, arming attendees with the knowledge to navigate the ever-evolving landscape of E-Commerce and technology. It’s more than a conference – It’s a powerful learning experience that equips you with the tools to thrive in the global digital market.

Learn From The Experts


Zoe Reilly

CEO IT Company

Dan Cairns

Paid Growth Director Company name

Simon Jacobson

Search Advertising Lead Company name

Tom Larner

Strategist Ideas & Concepts

Linda Jacobson

CEO and Founder Company name

Sara Chow

Marketing Manager Company name

Benefits to the attendees

  • Exclusive silent theatre experience for participants
  • Over 20 speakers, including experts from Alibaba, Ant Group, C-suite leaders, and industry experts
  • 10+ sessions of exclusive training on the latest e-commerce trends and practical insights
  • Topics covering China trade and CBEC, Southeast Asia trade and CBEC, Global Wholesaling trends, Finance/currency exchange in global trade, and Global business insights
  • Networking opportunities with professionals in the export ecosystem
  • Access to exclusive content
  • In-depth insights into various aspects of global trade
  • Inspiration and strategies shared by renowned business leaders


Opening VIP Cocktail Party

This distinguished business VIP cocktail gathering is meticulously designed to foster meaningful connections and network among C-suite executives, industry leaders, and elite professionals. 

Attendees are encouraged to engage, explore potential collaborations, and share valuable insights with these esteemed individuals. 

The experience is elevated with enchanting entertainment, featuring live music, captivating performances, and interactive activities.

This year’s topics include:

What Attendees are Saying

Definitely for us, Alibaba Ecosystem is one of the biggest opportunities that we’ve had worldwide and being here today is a massive step. When we launched the brand, we’re really excited about the Chinese market, I think the fact that the Chinese consumers love Australian brands is going to be really important for us.
Sarah Hamilton
Sand & Sky
Currently we’ve got a Tmall franchise store and the biggest part about having a franchise store is to ensure authenticity. There are some consumers who don’t feel comfortable buying from third party platforms, where they’re not sure the product is authentic, so they tend to buy from the Tmall store.
Steve Wassing