AliExpo's Live-streaming Collaboration 2024

AliExpo 2024 offers a ‘world’ of opportunities. Whether you’re an exhibitor or a brand from the South Pacific, don’t miss the chance to collaborate with top-tier and emerging live streamers from China and Australia. This partnership will boost your brand’s visibility, raise awareness, and drive sales during the bustling Aliexpo in March 2024

小奶牛 Crystal -Tier A KOL

Promoting Australia, New Zealand and South Pacific Products via Taobao Livestreaming / Tmall Global
A fan base of over 965,000 + highly engaged followers
Each live stream receives over 500,000 views on average
Impressive track records of both renowned and small brands globally like SKII and Tigiatinha

TuTu - 兔兔在澳洲

240,000 + Active Followers on Taobao Global
230,000 + Active Followers on Sina Weibo
Achieved Weibo Certified Food Blogger
Achieved Taobao Global Shopping Emerging Buyer Award
Achieved Taobao Global Shopping Popular Buyer Award

AU + NZ Emerging Taobao Live-streaming KOC

Local influencers with over 2 million cross-border shoppers
Highly-engaged audiences based on their local hub, Australian and NZ
A potential to create stories and tap into a growing fan base globally
Track record of RMB300K – 1 million of GMV

AliExpo’s Livestreaming Highlights

• Global Reach: Connect with highly-engaged Chinese audiences from around the world
• Boost Visibility: A budget-friendly marketing investment to boost your visibility
• Innovative Showcases: Display your brand’s cutting-edge products and technologies
• Cross-Border Collaboration: Partner with top-tier live-streamers

What’s In It For You?

15-minutes livestreaming booth with millions of followers
KOCs’ brand booth visits
Product clips featuring Crystal and KOCs
Content reposts from Crystal and KOCs, Alibaba and Partner
Presence of your brand executives in livestreaming booths
Chance to participate in the 16th Sydney Featured Livestreaming event

Join us!

This poses an unmissable chance, as we would love to provide a minimal investment opportunity for SME brands who want to dip their toes, engage, and participate in our live-streaming programme.
Discover comprehensive details, including pricing models by downloading the live-streaming service pack or found in the attachments. For more inquiries, reach out to the team at christie.ding@brandcatalyser.com. We look forward to seeing you at AliExpo 2024!

Connecting your brand to millions of overseas shoppers

All brands are welcome! Connecting your brand to millions of overseas shoppers

Submit your Expressions of Interest at

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This year’s topics include:

What Attendees are Saying

Definitely for us, Alibaba Ecosystem is one of the biggest opportunities that we’ve had worldwide and being here today is a massive step. When we launched the brand, we’re really excited about the Chinese market, I think the fact that the Chinese consumers love Australian brands is going to be really important for us.

Sarah Hamilton

Sand & Sky

Currently we’ve got a Tmall franchise store and the biggest part about having a franchise store is to ensure authenticity. There are some consumers who don’t feel comfortable buying from third party platforms, where they’re not sure the product is authentic, so they tend to buy from the Tmall store.

Steve Wassing

Swisse